1. Information We Collect
Personal information refers to data that can be used to directly or indirectly identify you. This includes anonymous information linked to identifiable data. It does not include information that has been permanently anonymized or aggregated beyond reasonable identification.

We collect only necessary personal information to comply with legal obligations, administer our business, and provide requested services. Information is collected when you:

  • Register on our site

  • Place an order

  • Subscribe to our newsletter

  • Respond to a survey

During registration or ordering, you may be asked to provide: name, email address, mailing address, and phone number. You may also browse our site anonymously.

2. How We Use Your Information
We use your information for specific purposes stated at collection and as permitted by law, including:

  • Personalizing your shopping experience

  • Improving our website and services

  • Enhancing customer support

  • Processing transactions and payments

  • Administering contests, promotions, or surveys

  • Sending order-related communications and occasional company updates

Legal Basis for Processing (EEA Residents)
If you are in the European Economic Area, our processing is based on:

  • Consent (GDPR Article 6(1)(a))

  • Contract performance (GDPR Article 6(1)(b))

  • Legal compliance (GDPR Article 6(1)(c))

  • Legitimate interests (GDPR Article 6(1)(f))

You may withdraw consent at any time by emailing us.

3. Your Rights
You have the right to:

  • Access, correct, or delete your personal information

  • Restrict or object to processing

  • Receive your data in a structured format

  • Lodge complaints with data protection authorities

To protect your privacy, we may verify your identity before processing requests. Some legal requirements may limit these rights in specific circumstances.

Contact us via email to exercise your rights.

4. Information Protection
You are responsible for maintaining the security of your Fairy Season account credentials. We recommend using strong, unique passwords and changing them regularly.

We implement comprehensive security measures including:

  • Secure servers with SSL encryption

  • Restricted access to sensitive data

  • No storage of payment information after transaction completion

5. Cookies Usage
We use cookies to:

  • Remember shopping cart items

  • Save site preferences

  • Analyze site traffic and user behavior

  • Improve future site experiences

Third-party services like Google Analytics help us understand user engagement. These providers cannot use collected data for their own purposes.

You can manage cookie preferences through browser settings, though some site features may not function properly without cookies.

6. Information Sharing
We do not sell, trade, or transfer your personal information to external parties, except to:

  • Trusted service providers who assist our operations

  • Comply with legal requirements

  • Protect our rights and safety

All third parties must maintain information confidentiality.

7. Data Retention
We retain personal information only as long as necessary to fulfill the purposes outlined in this policy, or as required by applicable laws.

8. Third-Party Links
Our site may contain third-party links with separate privacy policies. We are not responsible for their content or activities but welcome feedback about these sites.

9. Terms and Conditions
Please review our Terms and Conditions governing website use.

10. Policy Updates
We will notify of privacy policy changes by posting updates on this page.

11. Contact Us
For questions, complaints, or to exercise your rights, contact us at: service@fairyseason.com

12. Communications and Marketing
We may communicate with you via email, text, social media, or post to share news and information that may interest you, always subject to obtaining your opt-in consent where required by law. You may opt-out of communications at any time using provided unsubscribe options.